10 Ways to Convince Your Clients That Eco-Friendly Promos Are Millennial Magnets

When organizations give away eco-friendly promos, they show young, earth-conscious consumers they support sustainable practices, which helps businesses create lasting relationships with their target audiences based on a common goal: protecting the planet.

Unlike polluting digital channels with ads, which often push millennials away instead of appealing to them, eco-friendly promos bring them closer.

Millennials prefer to do business with companies that make a significant effort to reduce their carbon footprint. Thanks to green promos, your customers can build trust and brand loyalty without much effort or overspending. As an investment in their brand image and public perception, this product category offers a long-term return in the form of a loyal customer base.

Wood bottle openers and keychains, for example, make great giveaways at conferences, trade shows, job fairs, fundraisers and community events. Not only do they stand out in the crowd and fly off the table, but they’re also high-impression items that are used for years. Suggest your customers offer unique green promos proven to drive foot traffic and maximize brand visibility.

Whether organizations aim to impress clients or strengthen relationships with staff, sustainable promos will help them achieve their goals. For example, they could give young business owners the executive wood desk set, a wood ornament or wine caddy. When it comes to employees, many of which are likely to be millennials, they could hand out wood phone stands or bottle openers.

Eco-friendly gifts will help organizations connect with young clients and employees on a similar level, improving retention and preventing turnover.

Wood Ornaments

Companies can make a direct profit off green promos by selling them in a gift shop or welcome center – especially when you consider the quality of these items. From wood wall-mounted bottle openers to bamboo and hybrid metal keychains to poker chips, there are plenty of items businesses can sell with confidence.

Many eco-friendly promos can be used internally by companies to show a strong commitment to being green. You could target restaurants, bars and breweries with recycled cork coasters, menu boards and bottle openers, or sell custom wood door hangers to hotels, or name bars or nametags to corporations. Creating a greener workplace can make a world of difference in how millennials view your customer’s business.

Young consumers are more inclined to use green promos since they allow them to make a lifestyle statement. These items represent what many millennials stand for today – making smart, sustainable decisions to reduce our environmental impact – and make it easy to express their support.

Even better, going green is so popular now that eco-friendly products are seen as stylish and trendy – what more could you ask for in a promo product? That’s why these items guarantee tons of impressions and a rewarding ROI.

With society becoming increasingly aware of the need to protect the environment, your customers can have peace of mind knowing green promos will appeal to at least three out of four consumers whether they’re millennials or not. These useful and relevant items will interest a large number of people, enabling brands to expand their reach and deliver a positive message.

Eco-friendly promos let business accelerate their marketing efforts through the power of word of mouth. Whether friends ask end-users where they got a wood phone stand, for example, or they post images of a wooden bottle opener or wine caddy on Instagram, innovative products will lead to conversations about your customer’s brand. Inspire your customers to rely on consumers to do the heavy lifting when it comes to marketing.

The green movement is growing strong and shows no signs of slowing down; urge your customers to capitalize on the opportunity to express support for sustainability, enhance visibility, improve brand image and develop a more loyal customer base, all at the same time.