7 Product Categories You Must Decorate for Full-Color Profits
Product decoration just got even easier. No longer do you need two different machines to print cylindrical and flat items. The new, first-of-its-kind Eclipse 6 hybrid digital printer from AutoTran, Inc. can print both, including printing 360 degrees with no size limitations.
Product Category #1:
Business Essentials
Businesses of all sectors need branded paper products and writing instruments, whether they’ll be handed out as giveaways or used by staff in the office. With the Eclipse 6 by your side, you’ll be able to decorate both of these high-demand product categories without outsourcing to another business and chipping away at your revenue. Clients will also appreciate that you’re a one-stop shop for all of their branded business needs.
Fulfill Full-Color Orders for
Flat
- Notebooks
- Journals
- Folders
- Padfolios
- Memo pads
Round
- Pens
- Pencils
- Highlighters
- Padfolios
- Markers
360° Printing for Small Diameters
While in the past 360° printing wasn’t possible for items with small diameters (such as pens and pencils), that all changes with the Eclipse 6. This opens the door for small diameter items to be printed digitally and allows you to exceed client expectations with decoration methods your competitors simply can’t offer.
Product Category #2:
Drinkware
Drinkware is one of the largest promo categories, so it pays (literally!) to be able to decorate this expansive category in house. Don’t limit yourself to just sports bottles or travel mugs, either. Let clients know you can also decorate flat drinkware accessories, such as beverage holders or bottle openers, allowing all drinkware-related items to have the same consistent full-color look and feel.
Fulfill Full-Color Orders for
Flat
- Beverage holders
- Bottle openers
Round
- Sports bottles
- Travel mugs
- Thermoses
Product Requirements: Cylindrical or Flat-Walled Styles
Note that the Eclipse 6 cannot decorate tapered drinkware styles or those with protruding elements (such as a mug handle). To get the greatest use of your Eclipse 6 printer, opt for cylindrical or flat-walled bottle styles, which can be printed efficiently and effectively with no issues.
Product Category #3:
Cosmetics
Beauty and cosmetics is a rapidly growing market with new entrants joining often. Because this space can be crowded, cosmetics companies need to stand out with their branding and marketing to win market share. One great way to get noticed? Eye-catching full-color artwork, which is especially fitting for an industry that thrives on creativity. Clients will be pleased to know all of their offerings can be printed under one roof for the greatest consistency across product lines.
Fulfill Full-Color Orders for
Flat
- Eyeshadow palettes
- Contour palettes
- Pressed powders
Round
- Lip balm
- Lip glosses
- Liquid blush & bronzers
Add Value With Variable Printing
The Eclipse 6 has the capability for variable printing. This is a key feature for industries such as cosmetics that have multiple shades within one product line. Variable printing will save both time and money, completing decoration needs and making you an invaluable partner for production needs down the line.
Product Category #4:
Body Care
If you haven’t been capitalizing on the self-care craze, it’s time to get on board. With more end-users spending time at home these past few years, the need for pampering and relaxation without leaving the house has skyrocketed. This means high demand for body care items like lotions and cleansers, all of which need full-color branding. These products often come in both round and rectangular containers, giving you ample opportunity to put the Eclipse 6 to work with no need to outsource.
Fulfill Full-Color Orders for
Flat
- Boxed manicure sets
- Boxed shampoo and conditioner sets
- Shampoo (rectangular-shaped bottles)
- Conditioner (rectangular-shaped bottles)
- Body lotion (rectangular-shaped bottles)
Round
- Shampoo (round-shaped bottles)
- Conditioner (round-shaped bottles)
- Body lotion (round-shaped bottles)
- Face lotion (round tubes)
Product Category #5:
PPE
Personal protective equipment like hand sanitizer and disposable face masks will remain an in-demand product category for the foreseeable future, especially as schools and offices welcome people back in person. Not only can you decorate hand sanitizer containers, but you can also deck out packaged disposable items in full-color branding without needing to invest in additional equipment. The Eclipse 6 can do it all.
Fulfill Full-Color Orders for
Flat
- Credit card-shaped hand sanitizer
- Boxes of face masks
- Boxes of disposable gloves
- Boxes of disposable foot covers
Round
- Hand sanitizer bottles
- Hand sanitizer spray pens
Product Category #6:
Safety
Safety products like flashlights are popular promos for corporate safety programs and school districts as well as industries like insurance, automotive and home protection. Flashlights (especially keychain varieties) come in all shapes and sizes, which can include both round and flat options. With the Eclipse 6, you can fulfill orders for any flashlight decoration requests that come your way, regardless of how small they are.
Fulfill Full-Color Orders for
Flat
- Flat flashlight keychains
- First aid kit boxes
- Safety signage
Round
- Full-size round flashlights
- Round flashlight keychains
Product Category #7:
Electronics
Last but not least, let’s talk tech. There are tons of electronics that fall under this umbrella that are commonly used as promos, such as USB drives, portable chargers and speakers. Round tech products in particular have become especially trendy due to their modern, futuristic look, so it’s worthwhile to have machinery in house that can handle both flat and round shapes to maximize your business potential and profits.
Fulfill Full-Color Orders for
Flat
- Speakers (rectangular)
- Portable chargers (rectangular)
- USB drives
Round
- Speakers (round)
- Portable chargers (round)
- Wireless earbud cases
Want to Learn More?
Find out all the specifications of this groundbreaking hybrid printer so you can get started fulfilling decoration requests more efficiently than ever before.