4 Profitable Industries for Outdoor Promos

The weather is getting warmer – strike while the iron is hot to maximize your sales this spring and summer. We’re revealing four of the most profitable outdoor markets for promos, plus sharing all the product info you need to educate clients and walk away with the order.

#1 – Nonprofits

While nonprofits are a huge market year-round, they’re especially important in the spring and summer thanks to a host of charity events that take place outside. The warm weather makes this time of year perfect for planning charity runs, outdoor benefits and nature cleanups. The perk for you: All of these events will need promos to spread their important messages.

  • Charity walks and runs
  • Environmental cleanups
  • Benefit golf tournaments
  • Fundraising fairs and festivals
  • Local car washes

#2 – Education

You’d be smart to sell promos to education in the spring and summer – there are a wide range of school events that take place outside during these months. If you know the promos to pair with them for every occasion, you’ll be able to school your competitors and win the sale. But don't aim all of your incentives toward students: Fans and parents are a huge audience for educational promos too.

  • Field Days
  • Graduation
  • Spirit weeks
  • Spring Fling events
  • Summer orientations

#3 – Hospitality

The hospitality industry kicks into high gear when the weather gets warm, which means your sales tactics should too. Reach out to clients in this sector and ask about updating their gift or souvenir shop offerings, or find out what your hotel and resort customers are doing to really wow their guests. Let them know free giveaways will go a long way for getting them repeat vacationers.

  • Hotels and resorts
  • Beach and pool clubs
  • Souvenir and gift shops
  • Camping and hiking grounds
  • Restaurants with outdoor seating

#4 – Sports and Fitness

Score spring and summer orders without breaking a sweat by selling to the fitness industry. These health-conscious customers give their branding a boost when the weather is conducive to outdoor exercising. Research local sporting events and competitions happening in your area. The organizers of these events have big promotional needs, as well as the sponsors supporting them. Be sure to ask about co-branded promos, where the organizers and sponsors split the cost and imprint both of their logos on every item, doubling the branding power for half the cost.

  • High school and college sports
  • Little league and softball leagues
  • Local intramural teams
  • Fitness competitions
  • Running clubs