Meet the Swedish Dishcloth: The New Eco-Friendly Essential for Every Household

“Clean up” on orders with a new game-changing green product: the Swedish dishcloth!

We’re sharing everything you need to know about this affordable and eco-friendly promo so you can secure sustainable sales with ease.

Product Spotlight: What is the Swedish Dishcloth?

The Swedish dishcloth is a durable, reusable and super absorbent product that can wipe up spills and messes just like a paper towel but without all the waste. In fact, just one Swedish dishcloth can replace 15 entire rolls of traditional paper towels, per Fey Promo. That’s because instead of being used once and then thrown away, Swedish dishcloths last six to nine months and absorb 15x their weight for easy cleaning that’s good for the environment and end-user wallets.

You can put minds at ease by also letting clients know that this unique product is easy to wash and care for. It’s odor resistant and machine washable in either the washing machine or the top rack of the dishwasher when it’s time for a refresh. Swedish dishcloths are also made from cellulose and cotton, which makes them biodegradable and compostable once end-users are ready to relieve them of their cleaning duties.

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Watch this short video to see the Swedish dishcloth in action!

Branding Benefits: Why You Should Sell the Swedish Dishcloth

Now that you understand what the Swedish dishcloth is and how it works, it’s time to break down all the branding benefits this planet-friendly powerhouse can have for your clients.

• Compact Size

Thanks to its slim size, this product is great for keeping in homes with limited storage, such as apartments or RVs and campers.

• Eco-Friendliness

Help clients reduce their carbon footprint by investing in a promo that reduces waste.

• Fully Custom Graphics

If your clients have an exact vision in mind, go fully custom to bring their brand imagery to life.

• Large Imprint Area

There’s plenty of room to make a strong brand impact by fitting the graphics and marketing messages your clients desire.

• Make Great Handouts

Pass dishcloths out at trade shows or use them in direct mail campaigns — simply fold them to fit in #10 envelopes.

• Multipurpose

This versatile product is great for drying dishes, wiping up spills, cleaning kitchens and bathrooms, brushing off produce — the list goes on.

• Reusability

Your clients will enjoy continuous impressions and a great return on investment thanks to this product’s reusable nature.

• Safe on Surfaces

Use without fear on many surfaces such as stainless steel, glass, wood and tile, plus enjoy streak-free cleaning on mirrors and windows.

• Stock Graphics Available

Clients need design assistance? Browse through the 17 stock graphics for popular themes like holidays, foods, industries and more.

• Usefulness

End-users will appreciate being given a promo that makes their life easier, resulting in a positive brand association with your client’s company.

Sales Prospects: Who To Sell the Swedish Dishcloth To

Last but not least, let’s talk sales! These lucrative businesses are rife with sales opportunities to sell Swedish dishcloths. Educate your clients on creative ways they can be used to further their branding and advertising goals.

Cleaning Services

Recommend clients leave Swedish dishcloths behind in homes as business cards after cleaning services are complete.

Colleges and Universities

Pass out at orientation or while welcoming new students to their dorms.

Environmental Nonprofits

Hand out at charity walks or events to help spread awareness for their cause while also furthering their sustainable goals.

Golf Courses and Country Clubs

Perfect for storing in golf bags to wipe down balls and clubs.

Grocery Stores and Food Markets

Give to customers to wipe down produce and keep in their kitchens for recurring impressions.

Gyms and Fitness Centers

Gymgoers can keep in their bags to wipe down weights and equipment.

Home Goods Stores

Include with kitchenware purchases as a free gift to encourage future business.

Hospitals

Hospitals and Birthing Centers

Send parents home with a dishcloth as a new baby gift.

Property Management

Give to new renters to welcome them to the building.

Real Estate

Include in “welcome home” gifts after closing to thank clients for their business.