A new year will be here before you know it.
Are you ready?
Plan ahead now and prepare for a powerful start to 2026 with these promo sales tips on how to refresh your sales strategies and reinvigorate your business for the new year.
Sales Tip #1:
Update Your Product Lineup With Unique & Unexpected Products
Revitalize your clients’ excitement about promotional products by presenting them with new, “wow”-worthy branding possibilities. For example, instead of recommending the same stock tote bags, water bottles or T-shirts that they’ve seen before, you can switch it up by adding fully custom products to your product assortment.
With complete customization, you can create any type of product your clients can dream of, from the tried-and-true branding staples they know and love to unique and unexpected product categories they never knew were an option before, such as these creative examples from Greater Pacific Industries, Inc. (asi/58135).
Cookie Jars
Plush Toys
Grills
Sales Tip #2:
Take Branding Beyond Logos With Product Design Assistance
Remind your clients that you can provide branding services beyond just placing their logo on an item. In fact, you can offer them professional product design assistance not just for their imprints, but for the actual promos themselves too. When you partner with Greater Pacific Industries, Inc., they’ll work diligently with you to understand your client’s brand story and expectations before coming up with product design ideas that achieve that “aha!” moment and build strong client relationships.
Sales Tip #3
Speak to the Importance of Product Safety & Compliance
There is a renewed interest in product testing, both within the promotional products industry and beyond, with buyers seeking transparency on details like compliance practices down to the materials products are made from. Make sure you come prepared to answer these questions on how your supplier sources and tests their products, or your clients may not feel confident enough in your responses to place their order.
Greater Pacific Industries, Inc., for example, has dedicated staff in every country where they manufacture to inspect products, along with independent testing partners that ensure compliance with the most recognized and reputable safety standards. What’s more, this supplier runs a product safety protocol for every project based on the specific requirements for that item and product category, so you can trust that all safety and compliance considerations will be taken care of.
Click on each safety and compliance standard for more information.
Tap on each safety and compliance standard for more information.
CPSIA
The Consumer Product Safety Improvement Act of 2008 (CPSIA) was designed to allow The U.S. Consumer Products Safety Commission (CPSC) to better regulate the safety of children's products imported for sale in the U.S. Each child's product is reviewed, protocol established and tested by one of Greater Pacific Industries, Inc.’s independent testing lab partners to ensure the appropriate CPSIA standards are met.
CA Prop 65
This California law became effective in 1986, restricting or prohibiting items containing carcinogenic and reproductive harmful chemicals from entering the State of California. Greater Pacific Industries, Inc. carefully monitors CA Prop 65 settlements to keep appraised of new developments. In addition, their independent testing lab partners distribute periodic newsletters for updates to CA Prop 65 and related topics.
FDA Testing
To comply with the Food and Drug Administration, all mugs, bottles, cups, plates and other food-related products are tested to the applicable FDA food contact testing. The specific tests are based on the material or plastic resin code. In addition, Greater Pacific Industries, Inc. complies with regulations for BPA (bisphenol A) and other chemicals.
Social Compliance Audits
Greater Pacific Industries, Inc. partners with third-party independent audit firms that perform social compliance audits, as required, on areas such as the presence of child labor, forced labor, health and safety, freedom of association, discrimination, disciplinary procedures, conditions of the dormitory and canteen, hiring contracts in place, working hours, attendance records, wages, overtime compensation and social insurance systems.
Sales Tip #4:
Show, Don’t Tell With Impressive Product Samples
With many businesses tightening their marketing budgets, clients may be more discerning before placing promo orders. Instill a sense of confidence and peace of mind by providing product samples for their review before the order needs to be placed. This way, clients can see their branded products with their own eyes to make sure they align with their expectations, eliminating the risk of ordering products sight unseen.
Talk to Greater Pacific Industries, Inc. to learn more about how they can bring products to life with digital renderings, 3D-printed working prototypes and preproduction samples.