Branded bags are big business. They’re also a big product category, encompassing tons of styles, shapes and sizes. Don’t fall back on a one-size-fits-all solution for these promos. Instead, tailor your sales presentations to speak to each individual bag option and project need for the most successful bag promotions possible.

Backpacks aren’t just for school anymore! As they grant recipients the freedom to keep arms and hands free, backpacks have become a go-to bag option for traveling, going to work or simply heading out around town. Impress clients with dye-sublimation decoration that will turn each backpack into a custom colorful creation beyond standard options. These backpacks won’t just compare with those sold in stores; they’ll surpass them!

Markets to Target:

  • Traveling sales teams
  • Tech firms & startups
  • Production studios

Large and luxurious beach bags make a statement on the sand, by the pool or anywhere else recipients take them. Suggest clients invest in bags with mesh paneling to allow sand to easily shake out, or keep things classic with canvas or burlap construction. There’s no shortage of customization options to create your client’s ideal branded beach companion.

Markets to Target:

  • Cruise lines
  • Airline VIP member clubs
  • Upscale hotels and resorts

Reusable and made from recycled materials, canvas totes are just the thing for end-users to use for their daily trip to the market, especially as plastic bag bans continue to pop up all over. This is a must-sell product for any company that wants to go green or reduce their carbon footprint. Remember that canvas totes will result in a positive brand association in the mind of consumers too.

Markets to Target:

  • Eco-conscious clients
  • Environmental nonprofits
  • Grocery chains and food markets
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Carrying Cases

When it comes to product presentation and organization, you can’t do much better than carrying cases. These bags will present products in perfect form and ensure all components stay together in one beautiful, branded location. Think out of the box to maximize your sales, as custom cases can be made for your client’s specific needs. For example, cosmetics brands can equip store associates with carrying cases to hold and organize makeup brushes. Be sure to also ask about kitting needs, too. Swap out boring boxes with a reusable carrying case instead!

Markets to Target:

  • Beer and liquor stores
  • Beauty and cosmetics brands
  • Pharmaceutical companies
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Clear Vinyl Bags

Clear bags don’t only allow the contents inside to be seen clearly, they’re also becoming essential items for most sports stadiums, amphitheaters and music venues due to security protocols. If your clients have any promotional events coming up at locations like these, it’s worthwhile for them to invest in clear vinyl bags ahead of time. Pro Tip: Give each bag a contemporary look with a custom trim!

Markets to Target:

  • Sports stadiums
  • Security companies
  • Convention centers
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Cosmetic Cases

Don’t be fooled by the name: Cosmetic cases are used as handy travel and storage bags by all demographics, making this a bag style with mass appeal. These bags are always well-received and get a lot of use by the recipients, which means maximum impressions and a great ROI for your clients. Need a promotional use idea? Consider including cosmetic cases as a free gift with purchases in retail or for membership signups.

Markets to Target:

  • Fashion publications
  • Influencer PR packages
  • Salons and makeup studios
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Drawstring Bags

Drawstring bags prove that custom promos don’t have to be expensive. For an affordable price point, ASI supplier LBU offers full-color printing and over 100 different fabric options to choose from. Not only do drawstring bags make great giveaways, they can also be used as a reusable packaging option for product bundles. Especially beloved by the cosmetics and spirits industries, this bag category provides tremendous value without a high price tag.

Markets to Target:

  • Bars and restaurants
  • Trade shows and conventions
  • Beverage and soft drink brands
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Dopp Kits & Travel Cases

Looking for an untapped sales opportunity? Dopp kits are it! There is very little competition in the marketplace for this unique bag style as importers rarely carry them. That leaves only USA manufacturing, which promises faster turnarounds and high-quality construction. A win-win! Talk to your supplier about creative customization options to make your client’s promos stand out even more, such as adding custom linings or creating travel bags in unique shapes.

Markets to Target:

  • Travel agencies
  • Subscription shave clubs
  • Client appreciation gifts

Duffel bags are travel essentials, thanks to their large size and sturdy construction. This is a top seller for sports and education, but the uses don’t end there: the high perceived value makes duffels a great gift or giveaway for a wide range of promotions. Let clients know about all the customization options at their fingertips too. Along with full-color decoration, they can add custom handles, branded lining and can build duffel bags in any size or shape.

Markets to Target:

  • Sports leagues
  • Gyms and fitness centers
  • Staff gifts and awards

Haven’t you heard? The ‘90s are back, baby! Fanny packs, AKA waist bags have exploded onto the fashion scene, particularly due to their popularity with Gen Z. These hands-free bags are unique, useful and unisex – plus their contemporary design allows your clients to communicate they’re on top of the latest trends.

Markets to Target:

  • Amusement parks
  • Athleisure retail brands
  • Concerts and music festivals

If your clients want practical promos, they can’t do much better than laundry bags. When you order from LBU, these bags will also last for many years, as they can be washed and dried often without sacrificing the quality of the full-color decoration. Highlight the large imprint area to your clients too. Every time recipients go to do a load, they’ll be walking billboards for your client’s brand.

Markets to Target:

  • College recruitment
  • Luxury apartment complexes
  • Hotels and high-end resorts

Tech is a part of our everyday life, which means tech cases should be too. Think beyond just phone cases to capitalize on this bag category. End-users also need protective cases to store their laptops, tablets, headphones and chargers too so all their tech can stay in peak condition while on the go. Recipients will appreciate that your clients cared enough to give them such a useful promo that will protect their often costly devices.

Markets to Target:

  • New hire gift packages
  • Tech and electronics companies
  • Colleges and universities

Last but not least, let’s talk about the bread and butter of promotional bags: totes! Reusable tote bags are appreciated by virtually everyone, so this product should be a staple in your sales calls and presentations. No matter if clients want to keep it classic or opt for eye-catching full-color custom creations, LBU can bring their branded bags to life.

Markets to Target:

  • Any and everyone!

Impress Clients With Complete Customization
If you can imagine it, LBU can make it.

Provide your clients with the best bags possible with LBU’s customization expertise. While the “easy” route might be selecting stock products for your clients, every other distributor is doing the exact same thing. Bring more value to the table and set your distributorship apart by opening the door for completely custom projects.

Don’t worry: LBU makes it simple. Their custom bag experts will guide you through the process to find the ideal materials and decoration methods for your client’s unique needs. Not only will your clients remember how you went above and beyond for their branding project, but they’re also likely to spend more money on custom products too. That means more revenue for you and continued business into the future. What could be better than that?