Back-to-School Sales Guide:
5 Hard Goods in High Demand for Education
In-person class is back in session! It’s time to sell hard goods for those hard courses. As things begin to return to normal, the education market is quickly climbing back up to secure its previous #1 spot for promo sales. In addition to the market being back in business, students, teachers and staff have returned to the classroom and need hard goods from your clients that’ll keep them locked in, productive and feeling appreciated during the academic year. These A+ high-profile promos will look even better with your client’s brand on them and are the perfect place to start.
Hard Good #1: Writing Instruments
We’ll Pencil Something In!
Ah, ole reliable! You know what they say: The pen is mightier than the sword. What better place to wield it than in the classroom? Supply faculty and students alike with your clients’ branded pens, pencils and more. After all, everyone is always in need of a writing utensil. Think about it: How many times did you have to ask someone for a pen or pencil during your school days? These hard goods are traded around as currency in the classroom! Put your client’s logo on those pens and pencils and their brand will spread like wildfire.
Go Eco-Friendly for Gen Z
Help your clients get in good with the public eye by presenting eco-friendly options to your education clients. The Eco product line from Logomark is the perfect place to start. Not only will this line help clients progress in their sustainable goals, eco-friendly promos also go a long way in building positive PR. Gen Z in particular are huge proponents of going green. So be sure to choose earth-conscious items when clients need to appeal to this audience.
Logomark Product Picks
Opens in a new window.Ambrose Pen & Pencil Set (BT6080)
All wrapped in one recyclable set, your clients can supply users with pens, pencils and a sharpener.
Opens in a new window.Kiva Ballpoint Pen (BT6100)
These stylish wooden pens come in black, blue and green ink options.
Opens in a new window.Hana Bamboo Cap-Off Ballpoint Pen (BV6850)
Your clients will love this eye-catching bamboo pen that will appeal to even the quirkiest of writers.
Hard Good #2: Drinkware
Can I Get A Drink Of Water?
Everyone remembers having to raise their hand to ask to get a drink of water. Nowadays, it seems silly to have to ask to get something every human needs. Ensure students and faculty are equipped with their personalized drinkware decorated by their alma mater or employer’s branding. We recommend reusable options like thermoses, sports bottles, mugs and canteens. Not only will you keep recipients from getting parched, but you’ll also score points for the planet by helping reduce usage of disposable plastic water bottles by providing a reusable option for end-users instead.
Logomark Product Picks
Opens in a new window.Perka® Roak 24-oz. 304 SS Bottle W/ Copper Lining (KW2511)
Students and staff alike will love this reusable water bottle with a handle for easy transportation.
Opens in a new window.Eddie Bauer® Peak-S 40-oz. Vacuum Insulated Water Bottle (CL2022)
Explain to clients how this vacuum-insulated bottle will keep drinks hot or cold for hours on end.
Opens in a new window.Igloo® 27-oz. Vacuum Insulated Tumbler (CG1005)
This ergonomically-shaped container is super comfy to hold and can be easily carried from class to class.
Hard Good #3: Notebooks
Take Notes, This Will Be on the Test
When inspiration strikes or it’s study time before a big quiz, branded notebooks are needed by both students and staff. This is an especially savvy sales idea if you’re already fulfilling orders for branded pens and pencils. The best thing about branded writing utensils and notebooks is that you really can’t have one without the other. Score add-on sales by asking clients about investing in branded journals and notepads on top of their tools for notetaking. This allows you to cover all your bases and have end-users feeling like their academic armory was bequeathed to them by your education clients.
Logomark Product Picks
Opens in a new window.Greenville Junior Tech Padfolio (KP2233)
Be sure to include this luxury leather portfolio in your sales presentations to schools and universities.
Opens in a new window.Diplomat Junior Journal Gift Set (ES3503)
This handheld journal is just the thing for easy writing on the go.
Opens in a new window.Navigate Notebook W/ Wireless Phone Charger (KP2236)
Phone dies in class while taking notes? Not a problem with this notebook strapped with a portable charger!
Hard Good #4: Desk & Office Supplies
Man Your Academic Battle Stations
The desk. Simple and elegant, it’s where all great work is accomplished; it’s a student or teacher’s base of operations. Help deck out end-users’ desks with picture frames, desk organizers and anything else these hard-working staff and students need! They’ll appreciate your client’s branding as they hammer away essays, personal finances, online shopping sprees and more, providing your clients with plenty of impressions along the way. Organizational tools and other functional desk décor items can be sold from school stores where students usually go to either buy school merchandise or anything they might need to help them on their scholarly journey.
Logomark Product Picks
Opens in a new window.Thetis 4" x 6" Photo Frame (EP2300)
End-users can personalize their work space with a framed picture, embellished with your client’s brand.
Opens in a new window.Oxford Desk Organizer W/ Phone Holder (ES9033)
This promo turns end-user desks into mission control as it keeps all supplies within arm’s reach.
Opens in a new window.Cornell Desk Organizer (ES9034)
Sleek and stylish, this organizer takes up less space while still having everything end-users may need at a moment’s notice!
Hard Good #5: Technology
These Promos Are Sure To Compute
Each day, technology becomes more and more synonymous with our everyday life. Help students stay charged and fully operational with items like personalized premium chargers, cables and power banks. Recipients can stay in the zone while studying with decorated headphones and earbuds. Students will love being able to set themselves apart from others with unique tech that stylishly struts your client’s trademark all over campus. Let’s be real: Technology isn’t going anywhere anytime soon, so why not trick it out with school or college branding?
Logomark Product Picks
Opens in a new window.Marlo True Wireless Earbuds (GC6219)
This innovative promo helps end-users enjoy the sweet sounds of music without the hassle of tangled wires.
Opens in a new window.Taurus Charger Cable Set (GC1454)
Recipients can keep a charger on them always with the help of this charger cable set keychain.
Opens in a new window.Argus Adjustable Wireless Charging Stand (GC1471)
Deck out end-user desks with this charging stand, ensuring devices are ready to go at all times.
Secure More Sales:
Don’t Forget Soft Goods!
Pens, notebooks and drinkware, oh my! How will students and professors carry all of these promos around? Premium promotional bags, of course. Branded tote bags, backpacks and laptop bags will turn students and faculty into mobile advertisements for all the world to see. Let end-users do the work for your client’s brand awareness. All you have to do is keep the merchandise coming and present best-selling bags as well.
Logomark Product Picks
Opens in a new window.Solo NY® Duane Hybrid Briefcase (KC1804)
This bag can be used as a backpack, briefcase or messenger bag. The possibilities are endless!
Opens in a new window.Solo NY® Ace Slim Brief (KL1014)
Recipients can keep their tech nice and safe while they travel thanks to this slim padded briefcase.
Opens in a new window.Solo NY® Re:store Laptop Tote (KL3008)
Advise clients to go green with this recycled material tote bag that can carry plenty of student supplies.