Breast Cancer Awareness Month
Help Clients Show Support With Top Products
Breast Cancer Awareness Month will be here before you know it, and this year it's more important than ever. Due to the pandemic, many opted to wait out annual doctor's visits and wellness checks last year. As early detection is so crucial for breast cancer treatment, this year it's paramount to spread awareness, fundraise, support and educate to help end-users take control of their health.
Even if your clients have never launched a breast cancer awareness campaign before, make this the year they start. As many fundraising and awareness events were canceled last year, efforts should ramp up now to make up for the lost time. We're sharing all the information you need to inform clients about why it's a worthwhile investment, the slogans and graphics you can use for no extra cost, and top products that deliver tons of impressions too.
Pink Is Powerful
About Breast Cancer Awareness Month
As of January 2021, there are 3.8 million women living in the U.S. who either have a history of breast cancer or are currently in treatment, according to BreastCancer.org. Once thought to only impact women, we now know that breast cancer affects men as well.
Now, more than ever, wearing pink is powerful – and impactful. Every October the world turns pink and we reflect on the victims, survivors and family affected by breast cancer. Whether it be through fundraisers, charity runs or simply rocking pink all month long, there are ample ways for your clients to show their support and communicate to their audience that they're a company who cares – resulting in a positive brand association and raised awareness for an important cause.
Breast Cancer Awareness Ideas
Plan Your Client's Perfect Promotion
Whether you're a seasoned pro at awareness campaigns or embarking on them for the first time together with your clients, we've got great tried-and-true ideas that raise awareness for breast cancer and increase brand reach and perception for your clients.
1. Letter writing campaigns
Have your clients pass out paper and branded pens for end-users to write words of support to those fighting breast cancer. End-users can take their branded pens home, while your clients can mail the letters to an organization that supports patients.
2. Fashion Shows
Your clients can rock the runway by hosting a pink-themed fashion show. Let attendees strut their stuff in all-pink clothing and accessories, and recommend your clients hand out branded pink apparel for the event as well.
3. Casual Friday fundraisers
Corporate clients can have their employees pay a $5 donation to earn the privilege to wear jeans or other casual attire to work on Fridays. Then, donate the proceeds to local groups funding mammograms for uninsured women or to further research. Make sure to give each participating employee a lapel pin to wear with their laid-back look!
4. Clothing drives
Recommend clients set out collection boxes for items like scarves and hats. Be sure to reward all donors with a pink branded bag or pen to thank them for their charitability and to help them keep raising awareness on their own.
5. Charity runs and 5ks
Branded items like T-shirts, water bottles and bags go hand-in-hand with charity marathons, walkathons and 5Ks. Consider a virtual charity run too: Your clients can mail participants pink branded tees for everyone to wear while running on their own, all at the same time.
Product Recommendations That Raise Awareness
Request your free product sample kit.
Bags
Tote bags are always popular promos. Even basic or unbranded bags are used daily by end-users for everything from grocery runs, to sporting events, to that "just in case" bag you take with you on the daily. The Positive Line can provide your clients with breast cancer awareness-themed bags that are both fashionable and functionable, ensuring they'll be carried all over town, raising awareness each step of the way.
Live, Love, Believe Insulated Laminated Eco Lunch Bag
(LBP-500)
Insulated lining keeps foods fresh while reinforced handles and trim make this a promo with staying power.
Strength Is A Beautiful Shade of Pink Laminated Shopper Tote
(TBP-351)
This eco-friendly and recyclable grocery tote is the perfect promo for running errands and raising awareness at the same time.
Strong, Beautiful, Fierce Avery Striped Tote Bag
(TB-1936P)
Thanks to its roomy size and pockets, this tote is terrific for longer excursions, or those days when end-users simply have a lot to carry.
Educational Tools
One of the best ways to detect and treat breast cancer early? Better education. The more people know the signs to look for and the importance of annual doctor visits, the sooner the disease can be detected and treated, saving more lives in the process. Recommend your clients drive awareness in the local community by distributing handy educational tools like self-exam shower cards or women's monthly planners with wellness tips. By doing so, they'll also get their brand name out all October long, creating goodwill with customers and prospects.
2022 Women's Monthly Planner With Wellness Tips
(ITP-2)
This 15-month calendar features women's healthcare tips inside, such as breast self-exam guidance, 10 ways to reduce cancer risk, recommendations for heart health and more.
Women's Guide To Breast Self-Exam Punch-Out Reminder Shower Card
(KIM-5)
End-users can simply slip this card over their shower head for a daily reminder of how to properly check for any signs of breast cancer.
What Everyone Should Know About Breast Cancer Pocket Pal
(BC-175)
The ideal size to slip into a wallet or backpack, this handy guide will help both women and men manage and monitor their health.
Pens
Pens are useful products that consumers keep on them everywhere – which means breast cancer awareness can be taken everywhere with them too. Show your clients the wide selection of pens from The Positive Line branded for breast cancer awareness. Not only are they excellent quality, they're also available at budget-friendly prices that make them perfect for fundraising budgets both big and small.
The Best Protection Is Early Detection Azalea Pen With Stylus
(PNP-567)
Point out this pen's key selling points, like its satin finish, pink stylus tip and twist-action design – all that's missing is your client's logo.
The Fight Isn't Over Until There Is A Cure Calista Rubberized Metal Stylus Pen
(PN-2857)
Adorned with an inspiring message, this breast cancer awareness pen is a thoughtful and useful promo for your clients to invest in.
Notebook With Pen
(GNP-4614)
Recommend your clients give recipients even more value by providing them with both a hardcover notebook and pen for jotting down doctor's notes and appointment reminders.
Drinkware
Drinkware is one of the most popular promo categories for a reason. These items are useful, portable and provide a large imprint area for both your client's brand and breast cancer awareness slogans and graphics. Whether the products are being used to hold hot cocoa, coffee or ice-cold water, your client's logo will be seen by many every time they're used. Pro tip: Don't forget about drinkware for fundraisers like charity runs, where participants need to stay hydrated.
20-oz. Hope/Flower ColorBlast 360° Teton Stainless Steel Tumbler
(TMP-271K)
This full-color tumbler is sure to get noticed, and you can bet it will keep beverages hot or cold for hours.
24-oz. With Hope All Things Are Possible Solara Water Bottle
(WBP-137P)
Not only great for fundraising events, recipients can use this promo as their everyday water bottle, resulting in tons of impressions and increased awareness.
12-oz. Live, Love, Believe Sonoma Stainless Steel Travel Mug
(TMP-336P)
Perfect for the commuter or traveling student, this stainless-steel travel mug will be used often long after October is through.
Awareness Giveaways
Not every client can afford expensive and elaborate awareness campaigns, and that's okay! The Positive Line carries plenty of price-friendly items for Breast Cancer Awareness Month, including popular promos like scrunchies, socks, pins, wristbands and more. These items are also excellent choices for large-quantity orders where clients need the most bang for their buck to spread awareness to as many people for as little cost as possible. Also consider presenting these promos for fundraisers, allowing additional funds to be donated directly to a local charity.
Hope With All Your Heart, Fight With All Your Might Lapel Pin With Presentation Card
(LP-633PP)
This jewelry-quality lapel pin comes mounted on a card with awareness messaging at no additional cost.
Pink Ribbon Hair Scrunchie
(G-883)
Scrunchies are all the rage in retail. Help your clients take advantage of the trend to educate and raise awareness for breast cancer.
Support/United In The Cause Cushioned Ankle Socks
(GN-12045)
Low-cut and thick-cushioned, these ankle socks are great for everyday wear or to pass out to participants at charity runs and walkathons.
Raffle Packs & Gift Assortments
Everyone loves raffle prizes and gift assortments – especially breast cancer organizations when they see the donations your clients are able to fundraise by using them. Your clients' branding on these breast cancer awareness raffle bundles and gift assortments will have everyone wishing they worked for a company as supportive as theirs. With The Positive Line breast cancer awareness promos, your clients can achieve that status while funding further research and treatment options while also delighting recipients with branded gift bundles.
51-Gift Budget Raffle Pack
(RP-512)
Your clients will be amazed at all the breast cancer awareness items they can afford in this comprehensive raffle pack.
Breast Cancer Awareness Comfort Kit
(VP-9230)
With six cozy items included like socks, lip balm and a blanket, this bundle makes the perfect raffle prize at charity dinners or galas.
Traveler Two-Pocket Tote Bag Gift Assortment
(VP-9228)
Wow your clients with 11 gifts beautifully decorated and packaged in a roomy, stylish tote bag.
Personal Care
Personal wellness items such as nail files, lip balm and hand sanitizer are great for multiple reasons. Not only are they affordable and functional, they also allow recipients to take a moment to pamper themselves – something we all need, especially those affected by breast cancer. Support the cause with products that also support self-care by recommending some of these top choices.
Hope Self-Protection 5-Piece Gift Set
(VPP-2130)
This ready-to-go kit includes all the essentials recipients need to take care of themselves, no matter where they are.
Emery Board With Personalized Case
(GNP-4572)
Able to fit easily into purses or pockets, this promo is the perfect way to keep awareness messages "on file."
123-Piece Personal Care Fundraising Kit
(NT-5711)
From large-scale fundraisers to workplace awareness events, this kit contains all the breast cancer awareness emery boards, lip balm and hand sanitizer your clients could ask for.
Request your free product sample kit.
Awareness Slogans That Show Support
With your own business to run, sometimes it can get stressful trying to come up with fun slogans and cool designs on top of everything else you do. Don't worry: The Positive Line understands this and has done the creative work for you! For Breast Cancer Awareness Month, this supplier has plenty of beautiful and exclusively designed pink-approved graphics ready for your clients to add their logos to. This saves both you and your clients time and allows everyone to get back to what matters most: raising awareness about this disease, its prevention, its detection and its treatment.