Full-color graphics almost always make a great choice. See for yourself all the reasons it pays (literally!) to present full-color decoration to your clients, plus why it’s way more accessible than people realize, no matter what your client’s budget is.

You’ll often encounter imprint limitations because of the fabric you’re printing on. For example, popular full-color method dye-sublimation can only be done on polyester fabrics or poly blends. However, there are full-color decoration methods that can be done on almost any fabric.

One such example is the innovative M&R Digital Squeegee Hybrid DTG (Direct-to-Garment) method offered by supplier Same Day Tees. This full-color decoration method can be used on almost any fabric, no pretreatment necessary. This is accomplished by screen printing an underbase, then printing via DTG on top for vibrant, striking graphics. Consider this full-color option the next time you’re fulfilling an order with fabrics like:

• 100% cotton
• 100% polyester
• 50/50 cotton/poly blends
• Tri-blends
• Performance fabrics
• And more.

While some clients are fine with stock colors, that’s not always the case, especially when you’re fulfilling orders for large accounts and well-established brands. Big businesses often have specific PMS colors in their brand style guides and they need their promos to match exactly. If you can’t fulfill that, they’ll find someone who can.

Same Day Tees is no stranger to strict corporate branding. In fact, they’ve also seen a surge in Fortune 500 companies making the switch to digital printing for that exact reason. Be prepared to speak to this need by educating clients on how digital printing will allow an intricate logo to be represented in its exact colors without compromising on quality or detail.

At the end of the day, promos are only as good as their imprint. If the apparel you provide has blurry or with low-res graphics, you can bet you won’t be hearing from that client again. Prevent this by using the right decoration method and equipment for the desired outcome. Traditional screen printing, for example, can only produce graphics up to 65 DPI (dots per inch), even from the best in the industry. And don’t even think about using more than a few colors.

Instead, consider new technology and innovations like the Digital Kornit HD HEXA DTG and M&R Digital Squeegee Hybrid DTG. Both of these methods carried by Same Day Tees will make even photorealistic artwork look lifelike by printing at 600 DPI. Complex graphics with intricate details will be printed in striking color and with excellent precision, so your clients will always be happy with their order.

Did you know that color can influence up to 90% of an initial impression, per the University of Winnipeg? What’s more, they’ve also found that colors alone are responsible for 60% of users’ acceptance or rejection of a product. That’s a lot of importance to put on the color of promo imprints, but it speaks to the reality of consumer psychology. If you’re not steering your clients toward vivid, attention-grabbing colors, you could be shooting their promo success in the foot.

Ensure your clients’ graphics get remembered with premiere full-color methods like the Digital Kornit HD HEXA DTG and M&R Digital Squeegee Hybrid DTG. Both options recreate graphics flawlessly in full detail, so every first impression makes an impact and won’t be forgotten.

Reason #5: Affordability for Any Client