5 Ways to Sell Hand Sanitizer That Exceeds Expectations

U.S. hand sanitizer sales are currently estimated at $195 million, per research by IBIS World. You can bring in healthy revenue with hand sanitizer styles that go above and beyond your clients' expectations. Don’t worry – we’ve done the research for you. Read on to discover the hand sanitizer features you should emphasize to your clients to squeeze out the most orders possible.

The number-one complaint about hand sanitizer is that it dries hands out. Thankfully, there’s a simple solution to prevent this from happening: aloe. This natural ingredient counteracts the drying effect of alcohol, leaving hands soft and smooth after application. That’s why Raining Rose includes aloe in all of their hand sanitizers, ensuring your customers never come back to you with complaints about their promos drying out their hands.

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Thanks to the all-natural benefits of aloe, these sanitizers will make a great sell to clients with environmental initiatives. Try pitching them to businesses like nonprofits, animal welfare organizations or organic smoothie shops.

Consumers in the cosmetic space desire designer goods, and hand sanitizer is no exception. One simple way to fulfill this need is sanitizers infused with essential oils. Raining Rose carries an assortment of sanitizers infused with oils like lavender and citrus. End-users will benefit from the powerful mood-enhancing effects of the oils, plus the everyday functionality of hand sanitizer, doubling the impact your clients’ promos will have.

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Thanks to their higher perceived value, your spa and salon clients can give these sanitizer sprays away as free gifts with the purchase of a service.

Another common sanitizer complaint is the alcohol smell. While everyone wants clean hands, no one wants to smell like a sterilized hospital. That’s why Raining Rose carefully selects designer scents that mask the unpleasant scent of alcohol, creating a more enjoyable product experience and great retention for your clients.

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Bring a couple product samples to your presentations so clients can smell the sanitizers for themselves. When presented with scents like citrus, iced pear and vanilla, how could they say no?

Add more benefits to your hand sanitizers with clips and attachments. End-users will be able to take hand sanitizer with them on the go without losing it inside large bags and backpacks. Just clip ‘em on and they’re ready to go. Raining Rose offers two different clip types in a variety of color options so your clients get extra customization input, too.

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Hand sanitizers with clips are especially great for education. Pitch these styles to local school districts – they’ll make great additions to safety and health programs.

Offer your clients something they haven’t seen before with sanitizer spray pens. These sleek and stylish sanitizers bring a design upgrade to the basic bottles of the past, but still boast the same bacteria-fighting power. Not only that, Raining Rose gives you a choice of pen cap colors so you can match your clients’ branding even better than before.

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These impressive spray pens make excellent pitches for clients with a more business-focused brand, such as corporations, banks and municipalities.