IDLine ActNowMedia by Halls & Company
Make the Sale With Any Client: 5 Event Essentials for Under $5

Your clients want promos for their event, but paused at the price tag and you missed out on the sale. How many times has this happened to you? Well, it'll never happen again if you pitch branding solutions within their budget, and we’re sharing how. Pitch these cost-effective products the next time your clients can’t pull the trigger and walk away with an order – and a new business relationship – instead.

name badges

First things first: Make sure your client’s team has name badges ready to go for the big day. These are important because tradeshow attendees need to be able to spot members of your client’s company. If they can speak with your client face to face, they’ll be more likely to follow up after the event and perhaps become a customer. Even better, reading an employee’s name means better brand recognition and more personal connections.

IDLine Event Idea:

Name badges don’t have to be the standard rectangle. Recommend your clients try shapes that relate to their business so their badges stand out.

circle laminated event tag

4” Laminated Circle Paper Event Badge (#HPW-4000)

With their round shape and low price point, these paper badges are the perfect one-day promo.

 5.5” x 1.675” Laminated Surfboard Personalized Name Badge

5.5” x 1.675” Laminated Surfboard Personalized Name Badge (#HCN-5516)

This standout shape made name badges memorable, increasing brand recognition for the end-buyer.

t-shirt laminated paper event badge

5.25” x 5” T-Shirt Laminated Paper Event Badge (#HPW-5251)

Add some fun to lighthearted events with shapes like these T-shirts decked out in hula gear.

mouse pads

Get your brand name into prospects’ hands by giving out imprinted mouse pads. They're great for a variety of reasons: they're useful, which makes recipients more likely to keep them for a long time, and have ample space for imprinting lengthier marketing messages than typical promos provide. This means your clients can convey more without paying more – something they’re sure to love.

IDLine Event Idea:

Consider imprinting your mouse pads with calendars. Not only do they provide an extra benefit to recipients, they also ensure your promos will be kept for a full calendar year.

hard surface mouse pad

7 ½” x 8 ½” x 1/8” DuraTrac Matte Plus™ Hard Surface Mouse Pad With Heavy-Duty Rubber Backing (#DTP7818)

With calendar mouse pads, your clients can remind prospects of their business every day of the year.

heavy duty fabric mouse pad

7 ½” x 8 ½” x 1/8” Mouse Carpet™ Heavy-Duty Fabric Mouse Pad (#MC7818)

Convey a USA-made message with a red, white and blue design – sure to catch attention at your client’s event.

repositionable backing mouse pad

7 ½” x 8 ½” x .02” THINS™ MATTE Plus™ Surface With Repositionable Backing Mouse Pad (#THINSRM78)

Thanks to their flat shape and light weight, mouse pads are easy and affordable to transport. Bye bye, extra luggage fees.

magnets

This promo idea will attract a lot of attention. Magnets make excellent giveaways at tradeshows and events thanks to their usefulness and large imprint area. Your clients can put all their company information right on their magnets so lengthy sales pitches won’t be necessary – they can simply greet guests, hand them a magnet and answer any questions they have. Best of all, attendees will use and display these magnets, keeping your client’s brand in eyeshot every day.

IDLine Event Idea:

Magnets are usually displayed on fridges, so keep their end-use in mind during design discussions. Calendar, grocery list and notepad designs are the most practical picks and will ensure your client’s magnets are interacted with daily.

4x6 full color magnet

4” x 6” Rectangle Full-Color Magnet (#FM-4060)

Highly durable and inexpensive, magnets make a smart first promo pitch for new accounts.

4x7 full color magnet

4” x 7” Rectangle Full-Color Magnet (#FM-4070)

Magnets can also double as dry-erase boards – perfect for prospects to keep on fridges when they need to jot down reminders.

3x4 full color magnet

3.5” x 4” Rectangle Full-Color Magnet (#FM-3540)

Thanks to their large imprint area, there’s plenty of room for displaying logos, mascots and a brief message.

decals

For branding that really sticks, look no further than decals. They're perfect for printing with company information and satisfy end-users’ desire for personalization. As long as your clients print their decals with fun and interesting graphics, you can bet attendees will stick them on their personal belongings, even if they aren’t customers … yet. Keep designs interesting and eye-catching to entice event attendees to grab a few for the road.

IDLine Event Idea:

Tell your clients to give Re-Stick-It decals or static clings a try. These reusable products won’t damage whatever they’re stuck to and can be used over and over for even more exposure.

ribbon re-stick-it decal

2.375” x 3.125” Ribbon Re-Stick-It Decal (#RS-3123)

Give your clients more advertising possibilities for no additional spend with reusable decals.

football re-stick-it decal

3.625” x 6” Football Re-Stick-It Decal (#RS-6036)

Recipients will want to display fun shapes like sports balls, even with company logos imprinted on them.

ruler re-stick-it decal

1” x 12” Ruler Re-Stick-It Decal (#RS-1012)

Useful for sticking to monitors or laptops, these ruler decals will attract corporate prospects at conventions and tradeshows.

buttons

The benefits of buttons are twofold: Event attendees love receiving them, and they’re excellent for your client’s team members to wear. These tiny but mighty promos are super economical and great for promoting engagement. Have your clients leave a pile of them on their booth to entice consumers to take a few. Don’t worry about fitting tons of company info on these pint-sized promos either – a simple call-to-action in your client’s company colors will do just fine.

IDLine Event Idea:

Your clients can put more than company logos on their buttons. Suggest they add a creative call to action instead to lead consumers to take further action.

2x2 square button

2” x 2” Square Button (#BU-2020)

Use bright, full-color graphics to make your buttons stand out from your client’s competitors’.

2x3 rectangle button

2” x 3” Rectangle Button (#BU-2030V)

Promote engagement with a call to action on buttons. Get people talking and your clients will form more personal relationships.

1.75 round button

1.75” Round Button (#BU-1700)

Recommend your clients use buttons to advertise an event giveaway, like a raffle or prize pack. Everyone likes free stuff – attendees will be sure to grab one!

IDLine By Halls and Company, asi/59080

To learn more, visit IDLine.com or call (763) 544-7326.