E-sports, a term used for competitive video game leagues, is an exploding industry and shows no signs of slowing down: Financial services company Goldman Sachs recently issued a report predicting revenue from e-sports will climb to $3 billion by 2022. 

 

Get in front of this growing trend now to secure partnerships with organizations eager to break into the gaming market and set your business up for a profitable future. Make the smart move to become the go-to distributor for all things gaming. Here’s why:

Sponsorships and Advertising Revenue Is Increasing

According to the Global E-sports Market Report from Newzoo, the e-sports economy will reach $905.6 million in 2018, with 77% generated directly through advertising, sponsorships and media rights.

 

The Breakdown

  • Advertising – $174 million  
  • Sponsorships – $359 million
  • Media rights – $161 million (up 77% since 2017)

 

And this is just the beginning: By 2020, sponsorship revenue is expected to hit $655 million, and ad spending will climb to $224 million.

WHAT THIS MEANS FOR YOUR BUSINESS
Brands worldwide are hungry to cash in on the explosive growth of gaming, so don’t miss your chance to sell relevant products that will help them maximize exposure and boost awareness.    

Viewership Is on the Rise

Newzoo also predicts the global e-sports audience will reach 380 million in 2018.   

 

The Breakdown

  • E-sports Enthusiasts – 165 million
  • Occasional Viewers – 215 million

WHAT THIS MEANS FOR YOUR BUSINESS
Get more orders selling promo products created specifically for an industry drawing millions of viewers and counting. With more eyes focused on e-sports than ever before, gaming promos are a terrific way for your customers to increase impressions and improve brand recall among young consumers.       

Universities Now Offer Video Game Scholarships

Based on ASI’s 2017 State of the Industry report, the education sector continues to dominate as the leading industry market, accounting for $3.28 billion, or 14.3% of distributor revenue. Plus, more than 30 U.S. colleges and universities offer scholarships for gamers, according to Scholarships.com.

WHAT THIS MEANS FOR YOUR BUSINESS
Become the preferred supplier for college and university e-sports teams before they partner with a competitor. These teams have the capital for a wide variety of gaming promos, yet there remains a shortage of distributors that know what’s hot and how to get it. That’s where you come in.      

Suppliers Are Ahead of the Game

Several suppliers of promotional products have anticipated the rise of e-sports for years. Take Mobile Edge, for example – they’ve been at it for over 15 years, introducing cutting-edge carrying cases designed, developed, prototyped, tested and produced by gamers, specifically for gamers.

 

They equip video-game lovers with all sorts of protective promos for their devices, like backpacks, briefcases, messenger bags, rolling cases and portfolios, just to name a few. Whether you target universities, corporate sponsors or professional teams, you can be confident knowing Mobile Edge has the hook-up to the hottest gear in gaming. 

 

Your customers will help gamers travel in style, and help them avoid the devastation of finding out their laptop isn’t turning on or the screen is cracked minutes before a match. 

WHAT THIS MEANS FOR YOUR BUSINESS

Join forces with a supplier that has plenty of experience in e-sports so you can include high-quality products in your sales presentations and nail every pitch.

Major E-sports Leagues

Are Expanding 

 

The Overwatch League, a professional gaming league for the video game Overwatch, currently has 12 franchises worldwide in the following locations:  

  • Boston, MA – Uprising
  • Dallas, TX – Fuel
  • Florida – Mayhem
  • Houston, TX – Outlaws
  • London – Spitfire
  • Los Angeles, CA – Gladiators
  • Los Angeles, CA – Valiant
  • New York City, NY – Excelsior
  • Philadelphia, PA – Fusion
  • San Francisco, CA – Shock
  • Seoul – Dynasty
  • Shanghai – Dragons

WHAT THIS MEANS FOR YOUR BUSINESS
As e-sports flourishes, large corporations are racing to secure sponsorships and advertising with both stateside and international franchises. Recognize what’s coming down the pike before your competitors do and lock in big-budget customers by letting them know you’ve got a connection to the hottest gaming products. Tons of big brands want in – act now and show them how to make it happen.   

Streaming Rights Purchased for $90 Million

According to the Washington Post, Twitch, a popular live-streaming video platform, purchased streaming rights for the Overwatch League just before it started for $90 million over two years and has had more than 107 million total views.

WHAT THIS MEANS FOR YOUR BUSINESS
E-sports fans are now live-streaming videos of other gamers across all devices, allowing you to pitch products that could foster an omnichannel approach to marketing. The faster you sell gaming promos and the sooner your customers weave them into their marketing strategies, the more visibility they’ll receive. And better results mean more sales for your business. 

ESPN Secured Overwatch League Broadcast Rights

In addition to Twitch’s live-streaming rights, game-maker Activision Blizzard recently struck a deal with Disney to air the Overwatch League playoffs on ESPN and Disney XD, premiering them the very same day.

 

The agreement represents the first time a live competitive gaming event aired on ESPN during prime time, and the first broadcast of an e-sports championship on ABC.

 

The multi-year deal will also air Overwatch League Season 2 in 2019, reportedly equaling hundreds of hours of programming across 4 major networks.      

WHAT THIS MEANS FOR YOUR BUSINESS

ESPN broadcasting e-sports matches reinforces how popular gaming is becoming. What do you and your customers have to lose? You’ll get a big payout, and your customers will make hundreds to thousands or even millions of impressions if their promos get on TV – which is a real possibility with this emerging industry.        

Distributors Cash In with This One Product

The Core-Gaming Backpack from Mobile Edge is helping many distributors break into the gaming market, develop partnerships and deliver results. Watch the video below to see why organizations are sold on this promo and why gamers love it.

WHAT THIS MEANS FOR YOUR BUSINESS

Every gamer needs a safe, organized way to transport and power their devices. The Core Gaming Backpack does all that and more. It’s customized to meet the exact needs of gamers and is built to last, making it a perfect pitch for gaming customers.

Investors from

Traditional Sports

Owners of major sports franchises are investing in e-sports because they see the writing on the wall: The gaming market is booming, and team values will almost certainly increase with time, helping these owners get in at a lower price point now.

WHAT THIS MEANS FOR YOUR BUSINESS

Follow the lead these owners are setting: They’re flocking to an industry fueled by technology, which in itself is growing exponentially. Even better, they’re carving out new pathways that will help you make more profits from connections you already have with customers invested in traditional sports.

Professional Sports Associations Embrace Competitive Gaming

To take things a bit further, professional sports associations as a whole are getting involved in e-sports. According to the Washington Post, in April 2017, the NBA held a draft to launch its own e-sports league based on the popular 2K series, which mirrored actual NBA drafts.

 

Major League soccer recently broke news about plans for a league around the EA Sports-produced FIFA series, and according to a recent interview with ESPN, NHL Commissioner Gary Bettman is interested in ramping up its efforts around e-sports to “build more interest and a greater connectivity to our game through the hockey video game.”

WHAT THIS MEANS FOR YOUR BUSINESS

Obviously, these associations are all preparing for what’s next to come in sports entertainment. Take this as yet another sign that early adaptors will reap the rewards while those late to the match will be wishing they had acted sooner.

E-sports, a term used for competitive video game leagues, is an exploding industry and shows no signs of slowing down: Financial services company Goldman Sachs recently issued a report predicting revenue from e-sports will climb to $3 billion by 2022. 

 

Get in front of this growing trend now to secure partnerships with organizations eager to break into the gaming market and set your business up for a profitable future. Make the smart move to become the go-to distributor for all things gaming. Here’s why:

Sponsorships and Advertising Revenue Is Increasing

According to the Global E-sports Market Report from Newzoo, the e-sports economy will reach $905.6 million in 2018, with 77% generated directly through advertising, sponsorships and media rights.

 

The Breakdown

  • Advertising – $174 million  
  • Sponsorships – $359 million
  • Media rights – $161 million (up 77% since 2017)

 

And this is just the beginning: By 2020, sponsorship revenue is expected to hit $655 million, and ad spending will climb to $224 million.

WHAT THIS MEANS FOR YOUR BUSINESS
Brands worldwide are hungry to cash in on the explosive growth of gaming, so don’t miss your chance to sell relevant products that will help them maximize exposure and boost awareness.    

Viewership Is on the Rise

Newzoo also predicts the global e-sports audience will reach 380 million in 2018.   

 

The Breakdown

  • E-sports Enthusiasts – 165 million
  • Occasional Viewers – 215 million

WHAT THIS MEANS FOR YOUR BUSINESS
Get more orders selling promo products created specifically for an industry drawing millions of viewers and counting. With more eyes focused on e-sports than ever before, gaming promos are a terrific way for your customers to increase impressions and improve brand recall among young consumers.       

Universities Now Offer Video Game Scholarships

Based on ASI’s 2017 State of the Industry report, the education sector continues to dominate as the leading industry market, accounting for $3.28 billion, or 14.3% of distributor revenue. Plus, more than 30 U.S. colleges and universities offer scholarships for gamers, according to Scholarships.com.

WHAT THIS MEANS FOR YOUR BUSINESS
Become the preferred supplier for college and university e-sports teams before they partner with a competitor. These teams have the capital for a wide variety of gaming promos, yet there remains a shortage of distributors that know what’s hot and how to get it. That’s where you come in.      

Suppliers Are Ahead of the Game

Several suppliers of promotional products have anticipated the rise of e-sports for years. Take Mobile Edge, for example – they’ve been at it for over 15 years, introducing cutting-edge carrying cases designed, developed, prototyped, tested and produced by gamers, specifically for gamers.

 

They equip video-game lovers with all sorts of protective promos for their devices, like backpacks, briefcases, messenger bags, rolling cases and portfolios, just to name a few. Whether you target universities, corporate sponsors or professional teams, you can be confident knowing Mobile Edge has the hook-up to the hottest gear in gaming. 

 

Your customers will help gamers travel in style, and help them avoid the devastation of finding out their laptop isn’t turning on or the screen is cracked minutes before a match. 

WHAT THIS MEANS FOR YOUR BUSINESS

Join forces with a supplier that has plenty of experience in e-sports so you can include high-quality products in your sales presentations and nail every pitch.

Major E-sports Leagues

Are Expanding 

 

The Overwatch League, a professional gaming league for the video game Overwatch, currently has 12 franchises worldwide in the following locations:  

  • Boston, MA – Uprising
  • Dallas, TX – Fuel
  • Florida – Mayhem
  • Houston, TX – Outlaws
  • London – Spitfire
  • Los Angeles, CA – Gladiators
  • Los Angeles, CA – Valiant
  • New York City, NY – Excelsior
  • Philadelphia, PA – Fusion
  • San Francisco, CA – Shock
  • Seoul – Dynasty
  • Shanghai – Dragons

WHAT THIS MEANS FOR YOUR BUSINESS
As e-sports flourishes, large corporations are racing to secure sponsorships and advertising with both stateside and international franchises. Recognize what’s coming down the pike before your competitors do and lock in big-budget customers by letting them know you’ve got a connection to the hottest gaming products. Tons of big brands want in – act now and show them how to make it happen.   

Streaming Rights Purchased for $90 Million

According to the Washington Post, Twitch, a popular live-streaming video platform, purchased streaming rights for the Overwatch League just before it started for $90 million over two years and has had more than 107 million total views.

WHAT THIS MEANS FOR YOUR BUSINESS
E-sports fans are now live-streaming videos of other gamers across all devices, allowing you to pitch products that could foster an omnichannel approach to marketing. The faster you sell gaming promos and the sooner your customers weave them into their marketing strategies, the more visibility they’ll receive. And better results mean more sales for your business. 

ESPN Secured Overwatch League Broadcast Rights

In addition to Twitch’s live-streaming rights, game-maker Activision Blizzard recently struck a deal with Disney to air the Overwatch League playoffs on ESPN and Disney XD, premiering them the very same day.

 

The agreement represents the first time a live competitive gaming event aired on ESPN during prime time, and the first broadcast of an e-sports championship on ABC.

 

The multi-year deal will also air Overwatch League Season 2 in 2019, reportedly equaling hundreds of hours of programming across 4 major networks.      

WHAT THIS MEANS FOR YOUR BUSINESS

ESPN broadcasting e-sports matches reinforces how popular gaming is becoming. What do you and your customers have to lose? You’ll get a big payout, and your customers will make hundreds to thousands or even millions of impressions if their promos get on TV – which is a real possibility with this emerging industry.        

Distributors Cash In with This One Product

The Core-Gaming Backpack from Mobile Edge is helping many distributors break into the gaming market, develop partnerships and deliver results. Watch the video below to see why organizations are sold on this promo and why gamers love it.

WHAT THIS MEANS FOR YOUR BUSINESS

Every gamer needs a safe, organized way to transport and power their devices. The Core Gaming Backpack does all that and more. It’s customized to meet the exact needs of gamers and is built to last, making it a perfect pitch for gaming customers.

Investors from

Traditional Sports

Owners of major sports franchises are investing in e-sports because they see the writing on the wall: The gaming market is booming, and team values will almost certainly increase with time, helping these owners get in at a lower price point now.

WHAT THIS MEANS FOR YOUR BUSINESS

Follow the lead these owners are setting: They’re flocking to an industry fueled by technology, which in itself is growing exponentially. Even better, they’re carving out new pathways that will help you make more profits from connections you already have with customers invested in traditional sports.

Professional Sports Associations Embrace Competitive Gaming

To take things a bit further, professional sports associations as a whole are getting involved in e-sports. According to the Washington Post, in April 2017, the NBA held a draft to launch its own e-sports league based on the popular 2K series, which mirrored actual NBA drafts.

 

Major League soccer recently broke news about plans for a league around the EA Sports-produced FIFA series, and according to a recent interview with ESPN, NHL Commissioner Gary Bettman is interested in ramping up its efforts around e-sports to “build more interest and a greater connectivity to our game through the hockey video game.”

WHAT THIS MEANS FOR YOUR BUSINESS

Obviously, these associations are all preparing for what’s next to come in sports entertainment. Take this as yet another sign that early adaptors will reap the rewards while those late to the match will be wishing they had acted sooner.

E-sports, a term used for competitive video game leagues, is an exploding industry and shows no signs of slowing down: Financial services company Goldman Sachs recently issued a report predicting revenue from e-sports will climb to $3 billion by 2022. 

 

Get in front of this growing trend now to secure partnerships with organizations eager to break into the gaming market and set your business up for a profitable future. Make the smart move to become the go-to distributor for all things gaming. Here’s why:
Sponsorships and Advertising Revenue Is Increasing

According to the Global E-sports Market Report from Newzoo, the e-sports economy will reach $905.6 million in 2018, with 77% generated directly through advertising, sponsorships and media rights.

 

The Breakdown

  • Advertising – $174 million  
  • Sponsorships – $359 million
  • Media rights – $161 million (up 77% since 2017)

 

And this is just the beginning: By 2020, sponsorship revenue is expected to hit $655 million, and ad spending will climb to $224 million.

WHAT THIS MEANS FOR YOUR BUSINESS
Brands worldwide are hungry to cash in on the explosive growth of gaming, so don’t miss your chance to sell relevant products that will help them maximize exposure and boost awareness.    

Viewership Is on the Rise

Newzoo also predicts the global e-sports audience will reach 380 million in 2018.   

 

The Breakdown

  • E-sports Enthusiasts – 165 million
  • Occasional Viewers – 215 million

WHAT THIS MEANS FOR YOUR BUSINESS
Get more orders selling promo products created specifically for an industry drawing millions of viewers and counting. With more eyes focused on e-sports than ever before, gaming promos are a terrific way for your customers to increase impressions and improve brand recall among young consumers.       

Universities Now Offer Video Game Scholarships

Based on ASI’s 2017 State of the Industry report, the education sector continues to dominate as the leading industry market, accounting for $3.28 billion, or 14.3% of distributor revenue. Plus, more than 30 U.S. colleges and universities offer scholarships for gamers, according to Scholarships.com.

WHAT THIS MEANS FOR YOUR BUSINESS
Become the preferred supplier for college and university e-sports teams before they partner with a competitor. These teams have the capital for a wide variety of gaming promos, yet there remains a shortage of distributors that know what’s hot and how to get it. That’s where you come in.      

Suppliers Are Ahead of the Game

Several suppliers of promotional products have anticipated the rise of e-sports for years. Take Mobile Edge, for example – they’ve been at it for over 15 years, introducing cutting-edge carrying cases designed, developed, prototyped, tested and produced by gamers, specifically for gamers.

 

They equip video-game lovers with all sorts of protective promos for their devices, like backpacks, briefcases, messenger bags, rolling cases and portfolios, just to name a few. Whether you target universities, corporate sponsors or professional teams, you can be confident knowing Mobile Edge has the hook-up to the hottest gear in gaming. 

 

Your customers will help gamers travel in style, and help them avoid the devastation of finding out their laptop isn’t turning on or the screen is cracked minutes before a match. 

WHAT THIS MEANS FOR YOUR BUSINESS

Join forces with a supplier that has plenty of experience in e-sports so you can include high-quality products in your sales presentations 

and nail every pitch.

Major E-sports Leagues
Are Expanding 

 

The Overwatch League, a professional gaming league for the video game Overwatch, currently has 12 franchises worldwide in the following locations:  

  • Boston, MA – Uprising
  • Dallas, TX – Fuel
  • Florida – Mayhem
  • Houston, TX – Outlaws
  • London – Spitfire
  • Los Angeles, CA – Gladiators
  • Los Angeles, CA – Valiant
  • New York City, NY – Excelsior
  • Philadelphia, PA – Fusion
  • San Francisco, CA – Shock
  • Seoul – Dynasty
  • Shanghai – Dragons

WHAT THIS MEANS FOR YOUR BUSINESS
As e-sports flourishes, large corporations are racing to secure sponsorships and advertising with both stateside and international franchises. Recognize what’s coming down the pike before your competitors do and lock in big-budget customers by letting them know you’ve got a connection to the hottest gaming products. Tons of big brands want in – act now and show them how to make it happen.   

Streaming Rights Purchased for $90 Million

According to the Washington Post, Twitch, a popular live-streaming video platform, purchased streaming rights for the Overwatch League just before it started for $90 million over two years and has had more than 107 million total views.

WHAT THIS MEANS FOR YOUR BUSINESS
E-sports fans are now live-streaming videos of other gamers across all devices, allowing you to pitch products that could foster an omnichannel approach to marketing. The faster you sell gaming promos and the sooner your customers weave them into their marketing strategies, the more visibility they’ll receive. And better results mean more sales for your business. 

ESPN Secured Overwatch League Broadcast Rights

In addition to Twitch’s live-streaming rights, game-maker Activision Blizzard recently struck a deal with Disney to air the Overwatch League playoffs on ESPN and Disney XD, premiering them the very same day.

 

The agreement represents the first time a live competitive gaming event aired on ESPN during prime time, and the first broadcast of an e-sports championship on ABC.

 

The multi-year deal will also air Overwatch League Season 2 in 2019, reportedly equaling hundreds of hours of programming across 4 major networks.      

WHAT THIS MEANS FOR YOUR BUSINESS

ESPN broadcasting e-sports matches reinforces how popular gaming is becoming. What do you and your customers have to lose? You’ll get a big payout, and your customers will make hundreds to thousands or even millions of impressions if their promos get on TV – which is a real possibility with this emerging industry.        

Distributors Cash In with This One Product

The Core-Gaming Backpack from Mobile Edge is helping many distributors break into the gaming market, develop partnerships and deliver results. Watch the video below to see why organizations are sold on this promo and why gamers love it.

WHAT THIS MEANS FOR YOUR BUSINESS

Every gamer needs a safe, organized way to transport and power their devices. The Core Gaming Backpack does all that and more. It’s customized to meet the exact needs of gamers and is built to last, making it a perfect pitch for gaming customers.

Investors from
Traditional Sports

Owners of major sports franchises are investing in e-sports because they see the writing on the wall: The gaming market is booming, and team values will almost certainly increase with time, helping these owners get in at a lower price point now.

WHAT THIS MEANS FOR YOUR BUSINESS

Follow the lead these owners are setting: They’re flocking to an industry fueled by technology, which in itself is growing exponentially. Even better, they’re carving out new pathways that will help you make more profits from connections you already have with customers invested in traditional sports.

Professional Sports Associations Embrace Competitive Gaming

To take things a bit further, professional sports associations as a whole are getting involved in e-sports. According to the Washington Post, in April 2017, the NBA held a draft to launch its own e-sports league based on the popular 2K series, which mirrored actual NBA drafts.

 

Major League soccer recently broke news about plans for a league around the EA Sports-produced FIFA series, and according to a recent interview with ESPN, NHL Commissioner Gary Bettman is interested in ramping up its efforts around e-sports to “build more interest and a greater connectivity to our game through the hockey video game.”

WHAT THIS MEANS FOR YOUR BUSINESS

Obviously, these associations are all preparing for what’s next to come in sports entertainment. Take this as yet another sign that early adaptors will reap the rewards while those late to the match will be wishing they had acted sooner.